Through innovative and imaginative thinking, Joico is working to reduce our carbon footprint, making the earth a happier, healthier, more JOI-ful place to live.
Since 2018 they are a part of the Henkel Beauty Care Division. This opens doors to even more first-class scientists and facilities. Fueled by shared passion we continuously use breakthrough science and industry-leading technology to make healthy hair reality.
Joico combine beauty and science to create the ultimate beauty care experience and superior performance. Their aim is to preserve and enhance the integrity of the hair with the use of cutting-edge technology that offers the ultimate ingredients to re-build and protect the hair. Guaranteeing thorough, complete hair care from cuticle to cortex.